Blu-ray vs HD-DVD: The Format War Between Sony and Toshiba
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Code : COM0055
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Region : US
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History Repeats Itself The War of Standards, considered as the battle for dominance between two non-compatible technologies to harness the market share, dates back to 1860, when the rail road gauge standardisation process was implemented in US. One of the most prominent format wars occurred in the 1970s, when Sony Corporation's (Sony's) Betamax videotape format competed with VHS (Video Home System), which was promoted by Victor Company of Japan Limited (JVC)... Comparing the Formats: Blu-ray vs. HD-DVD In late 2004, another format war hit the consumer electronics industry. It was the duel between two consumer electronics giants – Toshiba and Sony – and their cutting-edge formats. In the past, Toshiba had a positive outcome in a similar situation. It was when the standard definition DVD was first introduced in the mid-1990s, the competing companies were the same... Strategic Positioning Analysts believe that the outcome of the battle between Sony and Toshiba might not just be influenced by factors such as superior technology, cost competitiveness or backward compatibility, but also involves the external stake holders. With the stakes being high, there are several players in the industry who are concerned about the format wars... |
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